How to Use a Wait List to Your Benefit

How to Use a Wait List to Your Benefit

There are several dozen psychological triggers that can help increase your sales and one of my favorites is scarcity. For interior designers we have a limited amount of time and creativity to service clients, without wearing ourselves out or bringing in help. We naturally have a limited bandwidth. This is where you can use scarcity and a wait list to your benefit.

I have to mention, because I know that many people are going to feel a little resistance on this topic, that many designers I know have a scarcity mindset. It’s a bit of a natural state when you own your own business.

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Why Interior Designers Don't Accept Returns

Why Interior Designers Don't Accept Returns

One of the biggest hang-ups for clients when they work with interior designers is that we don’t take returns. So why don’t we take returns?

Interior designers shop at dozens - sometimes hundreds - of different places. Most to-the-trade places don’t take returns. So really, it’s not the interior designer’s policy - it’s the vendor’s policy. My contract says that if I can get a return I will - but most items are not returnable.

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End-of-Project Survey

End-of-Project Survey

I’m a huge fan of creating an on-boarding process for new clients. It makes attracting and signing new clients so much easier, efficient, and professional. A large part of my system involves a detailed client questionnaire. This helps me get to know the client before work begins. But, what happens after the work is complete? Do you have a process with an end-of-project survey?

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13 Ways to Help Indecisive Clients

13 Ways to Help Indecisive Clients

Have a client that keeps changing their minds? That selection after selection they want to see more options and it’s stalling the process?

While you may want to chalk this up to being your client’s personality, there are steps that you can take before and during the process to help curtail this.

I’ve presented you with some ideas below that you can use to keep clients focused, keep your project on schedule, and get to that beautifully designed home that you both want.

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