I started my business in 2010 after working for one of the world’s top designers, Michael Smith. When I started I had no idea what running a business would be like. For two years I stumbled around blindly. I didn’t know what I was doing, so I had to figure it out all on my own.
When I worked in the Santa Monica offices of Michael Smith, there were about a dozen designers and even more support staff that I could turn to if I had a question. All day long we were trading resources, ideas, and commiserating with each other. Even though we worked on separate projects, there was always someone to turn to and we were a team.
After I moved to Arizona, it was starting over again. And two years into business I was already helping other designers build their businesses, I knew what a struggle it was for me and I knew I could help eliminate that. It’s funny to me now that I was helping designers after I’d only been in business myself for two years, but I had many more under my belt seeing the insider workings of a multi-million dollar design firm.
Luckily, in Arizona I fell in with a group of designers who also had experience working for a top firm in Phoenix, but were now out on their own. They became my work team. They were now the ones I could call for resources, ideas, and commiseration. Even though we worked for separate businesses, we would turn to each other for support and help.
I’ve shared this a few times and every time I get comments and questions like:
I’d love to find a group of designers.
How can I find like-minded designers?
I don’t know any other designers.
Designers in my area are competitive and won’t share.
One of my guiding principles in my business has been collaboration over competition. We’re doing so much more for the interior design industry by collaborating with each other. And when the industry is strong it supports individual designers. Circle of life sort of thing.
So it wasn’t until this last session of my online course, when I saw how having regular video calls uplifted each member, how much they enjoyed talking to each other and sharing their experiences, and how those that joined in the weekly calls thrived on community, support, and connection, that it clicked that I could create that designer community online.
So that’s the beauty of the internet now, we can create communities that are not in our immediate area.
That’s why I created The Golden Collaborative.
So many people are longing for a designer community, a team of work buddies even while they are solely running their business. Being a business owner in interior design doesn’t have to be lonely.
So, The Golden Collaborative is a 6-month business mastermind, we’ll get together twice a month on a video call to talk about a specific issue that everyone is going to choose, but also about general business stuff. There is also a Facebook group, this is how we’ll all stay in contact in between the calls. And you’ll also get a workbook to help you think deeper about that particular topic and how it relates to your business.
If you’re looking for a way to take your business to the next level in 2019 without a huge financial commitment - it’s only $129/mo - this is a great way to do it. You’ll get accountability, collaboration, support, help, answers, direction, coaching, community, and really a feeling that you’re not alone - not to mention confidence because when you see how other people are tackling their businesses you’ll have more confidence in your own.
So some people have asked why I am charging, and this is the answer - you’re more likely to show up and consider something important if you pay for it. Plus, I pay for the programs that are behind this community. $129 a month for 2-3 hours of live interaction is less than an hour one-on-one with me. It’s a great deal.