Are you running an interior design business or hobby?

Are you running an interior design business or hobby?

One of the most important things you can do for yourself in starting an interior design business is to take ownership.  You are at the helm of the ship.  You are the captain.  You are the CEO.  You make things happen, things don't happen to you.  

Taking ownership means that if you decide to start an interior design business, you don't dabble.  You take it seriously.  (Even if you are running it part-time you can still run it like a business.)  Otherwise, you need to recognize that you have a hobby and it is a side project.  These are two very different things.  You shouldn't allow your business-hobby languish in a grey area of uncertainty.  

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Should You Start a Interior Design Blog?

Should You Start a Interior Design Blog?

Three Reasons to Start an Interior Design Blog 

1. SEO

You want more eyeballs on your website, this is how you do it.  SEO is Search Engine Optimization and the more content on your website, the more Google has to troll, and the higher it'll appear in search rankings.  IF you put the right keywords on your site - meaning your specialty, your location, your ideal clients, and what people are searching for in your area - literally what do they type into the Google search box.  

Want more info on SEO?  I'm hosting a webinar with Melissa of The Creative Potential on SEO for Interior Designers July 18th.  Click image at bottom to learn more.  

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Should You Charge for a Design Consultation?

Should You Charge for a Design Consultation?

How to handle that first meeting with a client is a source of contention with many designers.  How long?  When?  Where?  What information should you get?  How much information should you give?

Like running any business, there is not a single best answer.  Everyone does it a little different and you can too.  In my experience, it is best to get to know the client's needs before meeting with them in person.  I have a lengthy client questionnaire that potential clients are required to fill out before I have an in-person meeting with them.  Reading their answers gives me a better idea of what they are looking for and what they need.  At this point I can also let them know if I don't think I am the right designer for them - all without ever meeting them in person.  If we decide to proceed with an in-person meeting/ consultation…

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Project Minimums

Project Minimums

I have seen this question come up a few times lately and you know what that means!  Time to write about it!

This question kind of baffles me, because, yes, you should have project minimums.  To me, this comes from an insecurity of putting limits on your work and a fear of turning work away.  You all know you should have a minimum budget for working with clients.  So right now I am giving you permission to implement project minimums.  

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What are Reimbursable Expenses?

What are Reimbursable Expenses?

Sometimes I see that people get thrown off by the idea of reimbursable expenses or "reimbursables" which is a little less of a mouthful.

So what is a reimbursable and how does it differ from anything else that you buy for your clients? 

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